Puma
Campaign
Editor
CINEMATOGRAPHER
Mark Kobakian
Mark Kobakian
Overview
American rapper and Grammy-nominated artist, Cordae, visited Melbourne for an intimate live session hosted by Puma with an exclusive guest list. Puma commissioned Abel Studios™ to capture the performance as part of their new shoe launch.
Challenges & Approach
The main challenge was the tight turnaround. Filming and editing had to be completed within the same day, with only a few hours available.
The result
The team met the brief perfectly, securing approvals from all parties without any revisions. The video went live on Puma’s account later that day.
